Teach your
dealership to
build with AI.
Operator-led programs for every role in the store — Marketing, Sales, Service, Operations, and the Executive seat. No theory. The actual tools, prompts, and dashboards running at the top 1% of dealerships.
"Operator-led AI training. The exact playbooks that work in the real world."
— THE FREDDY TEAM
500+
Dealerships
10,000+
Professionals Trained
5
AI Departments
From watching to shipping in four steps.
Pick your audience
Choose the track built for your world — dealership, startup, or business team.
Learn from operators
Real teachers. Real wins. No theory.
Build real projects
Walk away with shippable AI workflows, not slides.
Earn certificates
Prove what you've learned with verifiable credentials.
Where dealers start.
People who actually ship.
Marcus Reeves
Chief AI Strategist, AutoIntel Partners
Marcus has spent 20+ years inside dealer operations and now leads AI transformation programs for the top 100 dealer groups in North America. Former CIO at a Fortune 500 retailer.
Priya Shankar
Head of Marketing AI, DriveLab
Priya built AI marketing engines that drove 8-figure attribution wins across 400+ dealerships. She translates LLMs into actionable dealer playbooks.
Ray Castellano
Sales Performance Coach
Ray has personally trained 12,000+ automotive salespeople. He pairs old-school closing discipline with modern AI assistants to triple close ratios.
Results speak louder.
We rebuilt our BDC around the Sales AI Co-Pilot in three weeks. Close rate went from 14% to 22%.
Carla Vance
GM, Heritage Cadillac
I used to hate AI talks. Freddy is operators teaching operators. Everything is shippable Monday morning.
Marc Berlinger
Dealer Principal, BerlinerAuto
Cut our content production cost by 60% in 30 days. The frameworks here are gold.
Tasha Brooks
VP Marketing, Northland Auto Group
Two plans. One AI-first playbook.
Staff Membership
Full access to staff-track courses across Marketing, Sales, Service and Operations.
Choose StaffExecutive Membership (Auto)
Everything in Staff plus the Executive Mindset track and leadership programming.
Choose Executive